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FAQ

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Everything about the platform, campaigns, tracking and billing. Can't find it here? Talk to us.

Getting started

What is Fluenceur?

Fluenceur is an influence-marketing platform for brands, with an AI copilot. It centralizes every kind of collaboration (Gifting, sponsored content, affiliation), ties every sale back to the creator who drove it, and saves your team hours of operational work.

How does Fluenceur find creators?

Creator Discovery reads your Brand DNA (positioning, audience, category) and scores creators by fit: excellent, good or moderate. You start from a ranked shortlist, not a blank search bar. It is included on every plan; the AI Companion, available on Growth, adds recommendations and automations on top.

How long does setup take?

Most brands are live in under a week: connect your store, generate your Brand DNA in one click, and launch your first Gifting or affiliation campaign the same day.

Is Fluenceur an influence or an affiliate tool?

An influence-marketing platform. Affiliation is one type of collaboration among others, alongside Gifting and sponsored content: whatever the format, every sale is attributed to the creator who drove it and ROI is measured creator by creator.

Payouts & commissions

How do commissions work?

On an affiliate program, you set a commission on revenue, flat or tiered, per program or per creator. Fluenceur generates the codes and links, tracks every sale, and computes what each creator has earned in real time.

How do creators get paid?

Payouts run automatically on the schedule you choose. Creators see their balance in their own space; you approve in one click, no spreadsheet exports.

Can I combine Gifting and affiliation?

Yes, that is the standard playbook. Seed products through Gifting, then move the creators who convert into your affiliate program with Flows, automatically.

How does a payout work, step by step?

Four steps: the brand validates commissions, pays all validated commissions in one bulk transfer, Fluenceur credits each creator’s wallet, and the creator withdraws to their bank whenever they want, with an automatic receipt each time.

Tracking & attribution

How does tracking work?

Every creator gets unique codes and links, backed by first-party tracking on your store. Sales, traffic and repeat purchases are attributed to the right creator, including post-view conversions.

Does Fluenceur work with Shopify?

Yes. The Shopify integration installs in minutes and covers orders, refunds and discount codes. WooCommerce and custom carts are supported through the tracking API.

Can I measure ROI per creator?

That is the core of the product: revenue, spend and ROI per creator, per campaign and per channel, in one view. Try the ROI Calculator for a preview with your own numbers.

Plans & billing

Is there a trial on paid plans?

Essential and Growth start with a 7-day trial. You are not charged before it ends, and you can cancel anytime.

Can I change plans anytime?

Yes, from your account. Moving up to Essential or Growth applies straight away, prorated. Moving back to Free keeps your data and one active program; the others are paused, and commissions already owed stay owed.

Do you charge a commission on sales?

Not on your creators. The commissions you set go to them in full. Fluenceur is paid through your plan and through fees the brand pays on top: a share of attributed affiliate sales (5% on Free, 3.5% on Essential, 2.5% on Growth) and a fee on paid collabs. Gifting carries no fee, and nothing is ever deducted from a creator.

What are Fluenceur’s fees?

Three fees, all paid by the brand on top of what the creator earns. On affiliate sales: 5% on Free, 3.5% on Essential, 2.5% on Growth, on validated attributed revenue excluding VAT and shipping. On paid collabs: 15% on Free, 10% on Essential, 10% on Growth, with a minimum of $10 per collab. On gifting: nothing, on any plan. Enterprise rates are set in the contract. The fees cover tracking, bulk payouts and automated invoicing.

Can I change plan or cancel?

Yes, from your account at any time. Moving back to Free keeps your data and one active program; the others are paused, and commissions already owed stay owed.

How is the ROI calculated?

The calculator uses your real numbers: monthly revenue, gross margin, AOV, and commission rate. It computes the revenue your creators drive, deducts all costs (the commissions paid to creators, the success fee, and your subscription) and shows your net profit and ROI percentage.

How many creators do I need to be profitable?

It depends on your margin and AOV. The ROI Calculator’s break-even counter shows the exact number of creator-attributed orders you need, and it updates as you move the sliders.

What is a realistic creator-driven share at 6 months?

For a brand launching its creator programs, 15% of revenue at 6 months is a prudent target (our Prudent preset). Mature programs with 100+ active creators reach 30 to 50%. The presets let you simulate all three scenarios.

What is the difference between Essential and Growth?

Essential ($119 per month) runs several programs: 3 active programs, 60 creator searches a month, every full profile, unlimited gifting invitations and briefs, 1 Flow, 1 user, Meta and TikTok co-publicity, connected assistants and the AI Companion. Growth ($349 per month) lifts the limits: unlimited programs, Flows, users and creator searches, and up to 3 brands. Fees on affiliate sales are 3.5% on Essential and 2.5% on Growth; paid collabs are 10% on Essential and 10% on Growth. Beyond about $23,000 of monthly creator revenue, Growth costs less overall.

Is the Free plan really free?

Yes. There is no subscription and no time limit. You pay a fee only when something happens: 5% on attributed affiliate sales, 15% on paid collabs (minimum $10), and nothing on gifting.

What happens when I reach a Free plan limit?

Searches, full profiles and gifting invitations reset on the 1st of each month. Anything you already unlocked or sent stays. To go further before then, move to Essential or Growth.

Who pays the fees?

The brand, on top of what the creator earns. Fees are never deducted from a creator commission or from what a creator is promised for a collab.

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