The Plot Thickens
Marketing stories worth stealing.
Guides
Instagram Social Listening: Find Creators Who Already Love You
Learn how Instagram social listening helps brands detect untagged mentions, find organic creators, and turn them into high-converting affiliate partners.
Apr 6, 2026·9 min read
Guides
How to Use AI-Powered Outreach to Recruit Creators (Without Landing in Spam)
Learn how to use AI-powered outreach to invite creators to your affiliate program. Step-by-step guide with templates and personalization tips.
Apr 1, 2026·11 min read
Guides
How to Find the Right Instagram Influencers for Your Brand with AI
Stop scrolling hashtags for hours. Learn how to find Instagram influencers with AI discovery and social listening — and why your best partners are already posting about you.
Mar 28, 2026·9 min read
Guides
How to Set Up an Influencer Affiliate Program on Shopify [Step-by-Step]
Learn how to set up an influencer affiliate program on Shopify — from choosing the right app to finding creators with social listening and AI discovery.
Mar 28, 2026·10 min read
Guides
How to Build an Influencer Affiliate Program That Drives Real Revenue
Learn how to turn influencers and UGC creators into performance-driven affiliates with the UGC-to-affiliate flywheel.
Mar 28, 2026·9 min read
Guides
How to Launch a Creator Gifting Program That Actually Converts
Most brands waste thousands on gifting with nothing to show for it. Here's the three-tier strategy that turns a $45 product into a $4,500 revenue relationship.
Mar 10, 2026·9 min read